문정훈 교수 연구실
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·2025
Consumer Behavior in Alcoholic Beverage Choices and Food Pairings at Home: Contextual Factors Driving Preferences for High-ABV Over Low-ABV Beverages
Jaehee Son, Eun‐Jin Lee, Junghoon Moon
IF 2.4Journal of Food Products Marketing
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BusinessMarketingAdvertisingFood scienceChemistry